000 00561nam a2200145Ia 4500
008 140223b1992 xxu||||| |||| 00| 0 eng d
020 _a9788172400484
_c0.00
082 _a658.827
_bKAP
100 _aKapferer, Jean-Noel
245 _aStrategic Brand Management: New Approaches to Creating and Evaluating Brand Equity
260 _aDelhi
_bGlobal Business Press
_c1992
300 _a230p
890 _aIndia
995 _AKAP
_D750.00
_E0
_F049
_G16930
_H0
_I0.00
_UC
_W19980526
_XBooks India
_ZReference
999 _c82848
_d82848