| 000 | 01033ngm a2200229 454500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20151012143323.0 | ||
| 008 | 140223b2001 xxu||||| |||| 00| 0 eng d | ||
| 040 | _c | ||
| 082 |
_a658.16 MCP00248 _bIGN |
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| 245 | _aStrategic Alliances for Global Competetiveness: Marketing Strategies for Growth | ||
| 260 |
_aNew Delhi _bIGNOU - Indira Gandhi National Open University _c2001-02 |
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| 300 | _a1 VCD | ||
| 306 | _aPart 1 - 28:06 minutes & Part 2 - 23:40 minutes | ||
| 500 | _a[Duration: Part 1 - 28:06 mins, Part 2 - 23:40 mins.] Details the different strategies adopted in companies getting into alliances with each other for marketing products. | ||
| 600 | _aGeneral Management | ||
| 856 | _umms://imnulibrary/mcp00248/MCP00248-1.asf | ||
| 856 | _umms://imnulibrary/mcp00248/MCP00248-2.asf | ||
| 942 |
_2ddc _cCD _kMCP00248 |
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| 999 |
_c85147 _d85147 |
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