000 00686 am a2200229 4500
003 OSt
005 20150526141928.0
008 150526b xxu||||| |||| 00| 0 eng d
020 _a9788184893847
040 _c
082 _a658.872
_bBLA
100 _aBlattberg, Robert C.
245 _aDatabase Marketing: Analyzing and Managing Customers
260 _c2010
_bSpringer (India) Pvt. Ltd.
_aNew Delhi
300 _a871p
600 _aDatabase marketing
600 _aConsumer profiling
600 _aIndustrial management
700 _aDo Kim, Byung
700 _aNeslin, Scott A.
942 _2ddc
_cLB
_k658.872
_mBLA
999 _c92957
_d92957