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Advertising and the Mind of the Consumer: What Works, What doesn't and why

By: Contributor(s): Material type: TextTextPublication details: Australia Allen and Unwin 2004Edition: 2nd edDescription: 326pISBN:
  • 9781865082318
DDC classification:
  • 659.1 SUT
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Item type Current library Item location Collection Call number Status Date due Barcode Item holds
Book Book NIMA Knowledge Centre 6th Floor Reading Zone General 659.1 SUT (Browse shelf(Opens below)) Available M0017458
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