Hug Your Haters: How to Embrace Complaints and Keep Your Customers

Baer, Jay

Hug Your Haters: How to Embrace Complaints and Keep Your Customers - New Delhi Penguin Books India (P) Ltd. 2016 - 219p

ch. 1 Why You Should Embrace Complaints
ch. 2 The Two Types of Haters and the DNA of Complaints
ch. 3 The Hatrix: Who Complains, Where, and Why
ch. 4 Customer Service Is a Spectator Sport
ch. 5 Big Buts: 5 Obstacles to Providing Great Service
ch. 6 H-O-U-R-S: The Playbook for Hugging Offstage Haters
ch. 7 F-E-A-R-S: The Playbook for Hugging Onstage Haters
ch. 8 The Future of Customer Service.

9781101980675


Customer Relations

658.812 / BAE
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