Analyzing Sales Promotion: How to Profit from the Power of Promotion Marketing
Totten, John C.
Analyzing Sales Promotion: How to Profit from the Power of Promotion Marketing - New Delhi Vision Books 1995 - 226p
Sales Promotion Audiences; Consumer Sales Promotion; Trade Promotion; Price Promotion; Interest Promotion; Sales Promotion Strategy; Analysis Fundamentals; Consumer Response; Manufacturer Controlled Strategy; Retailer Strategy; Analysis Tehcniques for Disaggregate Data - Aggregrate Data; Principles of Promotion Analysis
9788170941903 0.00
Advertising and Sales Promotion
658.81 / TOT
Analyzing Sales Promotion: How to Profit from the Power of Promotion Marketing - New Delhi Vision Books 1995 - 226p
Sales Promotion Audiences; Consumer Sales Promotion; Trade Promotion; Price Promotion; Interest Promotion; Sales Promotion Strategy; Analysis Fundamentals; Consumer Response; Manufacturer Controlled Strategy; Retailer Strategy; Analysis Tehcniques for Disaggregate Data - Aggregrate Data; Principles of Promotion Analysis
9788170941903 0.00
Advertising and Sales Promotion
658.81 / TOT