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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Kim, W. Chan

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant - New Delhi Tata McGraw-Hill Publishing Company Ltd. 2005 - 272p

ISBN: 9781591396192 0.00

Subjects--Personal Names:
Marketing

Dewey Class. No.: 658.802 / KIM

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