Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Record no. 56935)
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000 -LEADER | |
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fixed length control field | 00692nam a2200169Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140223b2005 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781591396192 |
Terms of availability | 0.00 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 |
Item number | KIM |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kim, W. Chan |
245 ## - TITLE STATEMENT | |
Title | Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Tata McGraw-Hill Publishing Company Ltd. |
Date of publication, distribution, etc. | 2005 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 272p |
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
Personal name | Marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Mauborgne, Renee |
890 ## - | |
-- | India |
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
-- | KIM |
-- | 003401 |
-- | A.S-A.S |
-- | 1277.00 |
-- | 0 |
-- | 049 |
-- | 140 |
-- | 0 |
-- | 0.00 |
-- | 20050526 |
-- | C |
-- | 20050719 |
-- | Viraj Marketing |
-- | General |
No items available.