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The Customer Centric Enterprise: Advances in Mass Customization and Personalization

Tseng, Mitchell M.

The Customer Centric Enterprise: Advances in Mass Customization and Personalization - New York Springer-Verlag 2003 - 535p

With 121 Figures and 47 Tables

ISBN: 9783540024927 0.00

Subjects--Personal Names:
Marketing

Dewey Class. No.: 658.802 / CUS

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