The Customer Centric Enterprise: Advances in Mass Customization and Personalization (Record no. 59837)

MARC details
000 -LEADER
fixed length control field 00698nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2003 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783540024927
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number CUS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Tseng, Mitchell M.
245 ## - TITLE STATEMENT
Title The Customer Centric Enterprise: Advances in Mass Customization and Personalization
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Springer-Verlag
Date of publication, distribution, etc. 2003
300 ## - PHYSICAL DESCRIPTION
Extent 535p
500 ## - GENERAL NOTE
General note With 121 Figures and 47 Tables
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Piller, Frank T.
890 ## -
-- USA
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- CUS
-- 002022
-- P.M-P.M
-- 5617.19
-- 0
-- 049
-- 28534
-- 0
-- 0.00
-- C
-- 20031114
-- Books India
-- General

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