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Multichannel Retailing

Poloian, Lynda Gamans

Multichannel Retailing - New York Fairchild Publications 2009 - 426p

The Road to Multichannel Retailing Evolution and Impact of Multichannel Retailing Components of Multichannel Retailing Multichannel Coustomer Behavior Strategic Imperatives The Strategic Planning Process Implementing Multichannel Strategies Cross - Channel Collaboration Technology Solutions Designing Effective Online Stores Multichannel Customer Service Synchronizing the Supply Chain Business Intelligence and the Future of Multichannel Retailing

ISBN: 9781563676307 0.00

Subjects--Personal Names:
Retailing

Dewey Class. No.: 658.87 / POL

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