Multichannel Retailing (Record no. 71725)

MARC details
000 -LEADER
fixed length control field 01060nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2009 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781563676307
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87
Item number POL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Poloian, Lynda Gamans
245 ## - TITLE STATEMENT
Title Multichannel Retailing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Fairchild Publications
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 426p
500 ## - GENERAL NOTE
General note The Road to Multichannel Retailing Evolution and Impact of Multichannel Retailing Components of Multichannel Retailing Multichannel Coustomer Behavior Strategic Imperatives The Strategic Planning Process Implementing Multichannel Strategies Cross - Channel Collaboration Technology Solutions Designing Effective Online Stores Multichannel Customer Service Synchronizing the Supply Chain Business Intelligence and the Future of Multichannel Retailing
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Retailing
890 ## -
-- USA
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- POL
-- 010261
-- MGT-MAR
-- 2823.28
-- 0
-- 049
-- 104513
-- 0
-- 0.00
-- 4158.00 32.10% SKN - SKN
-- 20110211
-- C
-- 20110222
-- Himanshu Book Co.
-- General

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