Search and Social: The Definitive Guide to Real-Time Content Marketing

Garner, Rob

Search and Social: The Definitive Guide to Real-Time Content Marketing - New Delhi John Wiley and Sons 2013 - 380p

Real-time publishing and marketing Understanding search and social Ramping up for a real-time content marketing strategy Market research and content types Content strategy: auditing, easement, and planning Creating effective and engaging content Social network platforms Blogs, Google news, and press releases Developing and engaging in real-time communities Technical considerations and implementation Video and images More considerations for real-time content marketing, search, and social Social media management Metrics and measurement

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Internet Marketing
Social Media

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