Search and Social: The Definitive Guide to Real-Time Content Marketing (Record no. 75819)

MARC details
000 -LEADER
fixed length control field 01204nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2013 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126542505
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number GAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Garner, Rob
245 ## - TITLE STATEMENT
Title Search and Social: The Definitive Guide to Real-Time Content Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. John Wiley and Sons
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 380p
500 ## - GENERAL NOTE
General note Real-time publishing and marketing Understanding search and social Ramping up for a real-time content marketing strategy Market research and content types Content strategy: auditing, easement, and planning Creating effective and engaging content Social network platforms Blogs, Google news, and press releases Developing and engaging in real-time communities Technical considerations and implementation Video and images More considerations for real-time content marketing, search, and social Social media management Metrics and measurement
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Internet Marketing
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Social Media
890 ## -
-- India
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- GAR
-- 011332
-- MGT-GEN
-- 369.26
-- 0
-- 049
-- IN701
-- 0
-- 0.00
-- 499 26% MKS - MKS
-- 20130919
-- C
-- 20130925
-- Kushal Books
-- General

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