Segmentation, Revenue Management and Pricing Analytics (Record no. 101408)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00949aam a2200205 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160224104243.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160218b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780415898331 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.1554 |
| Item number | BOD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bordea, Tudor |
| 9 (RLIN) | 1447 |
| 245 ## - TITLE STATEMENT | |
| Title | Segmentation, Revenue Management and Pricing Analytics |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Routledge |
| Date of publication, distribution, etc. | 2014 |
| Place of publication, distribution, etc. | New York |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 254p |
| 500 ## - GENERAL NOTE | |
| General note | 1. The Ideas Behind Customer Segmentation<br/>2. Forecasting<br/>3. Promotion Forecasting<br/>4. Capacity-Based Revenue Management<br/>5. Un-Constraining<br/>6. The Practice of Pricing Analytics<br/>7. Dynamic and Markdown Pricing<br/>8. Pricing in Business-to-Business Environments<br/>9. Customer Behavior Aspects of Pricing<br/>Appendix A: Logistics Regression<br/>Appendix B: Pricing Analytics Using R |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing - Research |
| 9 (RLIN) | 1448 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ferguson, Mark |
| 9 (RLIN) | 1449 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Call number prefix | 658.1554 |
| Call number suffix | BOD |
No items available.