Strategic Retail Management: Text and International Cases (Record no. 117353)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01484aam a2200229 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240528150845.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191007b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783658101824 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.87 |
| Item number | ZEN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zentes, Joachim |
| 9 (RLIN) | 46786 |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic Retail Management: Text and International Cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Switzerland |
| Name of publisher, distributor, etc. | Springer |
| Date of publication, distribution, etc. | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 468p |
| 500 ## - GENERAL NOTE | |
| General note | Part I:<br/>1. Retail Functions<br/>2. Store-based Retailing – Food and Near-food<br/>3. Store-based Retailing – General Merchandise<br/>4. Online Retailing<br/>5. Cross-channel Retailing<br/>6. Vertical Players – Manufacturers and Verticals<br/>Part II: <br/>7. Growth Strategies<br/>8. The Internationalization of Retailing<br/>9. Retail Branding and Positioning<br/>10. Corporate Social Responsibility<br/>Part III: <br/>11. Store Location – Trading Area Analysis and Site Selection<br/>12. Merchandise and Category Management<br/>13. Pricing<br/>14. Marketing Communication<br/>15. In-store Marketing<br/>16. Customer Relationship Management<br/>Part IV: <br/>17. Buying – Strategy and Concepts<br/>18. Logistics – Physical Distribution<br/>19. Logistics – Supply Chain Management and Information Management<br/>20. Monitoring Operational and Financial Performance<br/> |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Retail Management |
| 9 (RLIN) | 43314 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Morschett, Dirk |
| 9 (RLIN) | 43315 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Schramm-Klein, Hanna |
| 9 (RLIN) | 43316 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Call number prefix | 658.87 |
| Call number suffix | ZEN |
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