Beating the Commodity: How to Maximize Your Competitive Position and Increase Your Pricing Power (Record no. 56619)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01117nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2010 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781422103159 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | DAV |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | D'Aveni, Richard A. |
| 245 ## - TITLE STATEMENT | |
| Title | Beating the Commodity: How to Maximize Your Competitive Position and Increase Your Pricing Power |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Boston |
| Name of publisher, distributor, etc. | Harvard Business School Publishing Corporation |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 194p |
| 500 ## - GENERAL NOTE | |
| General note | The three commodity traps : from diamonds to glass The deterioration trap : how to manage market power to beat low-end competitors The proliferation trap : how to manage multiple threats to your competitive position The escalation trap : how to manage the escalating momentum of one-upmanship The diamond in the rough : how to keep finding your best competitive position. |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Consumption - Economics |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Strategic Planning |
| 890 ## - | |
| -- | USA |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | DAV |
| -- | 009596 |
| -- | MGT-MAR |
| -- | 736.30 |
| -- | 0 |
| -- | 049 |
| -- | CR4781 |
| -- | 0 |
| -- | 0.00 |
| -- | 995.00 26% SKN-SKN |
| -- | 20100909 |
| -- | C |
| -- | 20100923 |
| -- | Soham Enterprise |
| -- | General |
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