The Satisfied Customer: Winners and Losers in the Battle for Buyer Preference (Record no. 75752)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00637nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2007 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781403981974 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8343 |
| Item number | FOR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fornell, Claes |
| 245 ## - TITLE STATEMENT | |
| Title | The Satisfied Customer: Winners and Losers in the Battle for Buyer Preference |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Palgrave Macmillan |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 247p |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Customer Relationship Management |
| 890 ## - | |
| -- | USA |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | FOR |
| -- | 007373 |
| -- | NVV-NVV |
| -- | 1118.96 |
| -- | 0 |
| -- | 049 |
| -- | IN211 |
| -- | 0 |
| -- | 0.00 |
| -- | 1512.11 26% |
| -- | 20080703 |
| -- | C |
| -- | 20080716 |
| -- | Kushal Books |
| -- | General |
No items available.