Strategic Issues Management: Organizations and Public Policy Challenges (Record no. 76967)

MARC details
000 -LEADER
fixed length control field 01131nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2009 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412952118
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2
Item number HEA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Heath, Robert L.
245 ## - TITLE STATEMENT
Title Strategic Issues Management: Organizations and Public Policy Challenges
250 ## - EDITION STATEMENT
Edition statement 2nd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Los Angeles
Name of publisher, distributor, etc. Sage Publications
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 412p
500 ## - GENERAL NOTE
General note 1. A foundation of community -- 2. Historical foundations -- 3. Scouting the terrain -- 4. Corporate social responsibility (CSR) -- 5. Special interest activists as foes or allies -- 6. Issues communication -- 7. Obligations and constraints on issues communication -- 8. Issues management and crisis communication -- 9. Issues management and risk communication -- 10. Brand equity and organizational reputation.
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Public Relations
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Palenchar, Michael J.
890 ## -
-- USA
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- HEA
-- 008327
-- S-N-S-N
-- 2510.82
-- 0
-- 049
-- 99173
-- 0
-- 0.00
-- 3393 26%
-- 20090411
-- C
-- 20090521
-- Himanshu Book Co.
-- General

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