Hooked: How to Build Habit-Forming Products (Record no. 92859)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00793 am a2200229 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150325110727.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150325b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780241184837 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.575 |
| Item number | EYA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Eyal, Nir |
| 245 ## - TITLE STATEMENT | |
| Title | Hooked: How to Build Habit-Forming Products |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc. | 2014 |
| Name of publisher, distributor, etc. | Portfolio/Penguin |
| Place of publication, distribution, etc. | New York |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 242p |
| 500 ## - GENERAL NOTE | |
| General note | The habit zone<br/>Trigger<br/>Action<br/>Variable reward<br/>Investment<br/>What are you going to do with this?<br/>Case study : the bible app<br/>Habit testing and where to look for habit-forming opportunities. |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Consumer behavior |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Consumers' preferences |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | New products |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hoover, Ryan |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Call number prefix | 658.575 |
| Call number suffix | EYA |
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