Building Brands: Strategy and Tactics

By:

Gallardo, Luis

Material type: Text

TextPublication details: Viva Books Pvt. Ltd. 2015 New DelhiDescription: 271pISBN:

9788130926834

Subject(s):

Brand - Strategy

DDC classification:

658.827 GAL

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.827 GAL (Browse shelf(Opens below))	Available		M0031327

Total holds: 0

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1. Leading in Turbulent Times
2. Value at Work
3. Introducing the Six Rs
4. The Age of Reason
5. Revitalizing Revenues
6. Rousers
7. Reputation
8. Building Strong Relatonships
9. Developing Resilience
10. The Holistic Way to Build a World-Class Business
11. Think
12. Being Holistic
13. Taking Action and Making It Personal

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