Design Thinking for Visual Communication
Material type:
TextSeries: Basics DesignPublication details: Fairchild Books 2015 LondonEdition: 2nd edDescription: 192pISBN: - 9781472572714
- 741.6 AMB
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NIMA Knowledge Centre | 5th Floor Reading Zone | General | 741.6 AMB (Browse shelf(Opens below)) | Checked out | 07/07/2025 | M0032698 |
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| 741.5973 MOR Batman and Robin: Batman Reborn | 741.5973 YAN Saints | 741.6 AMB Image | 741.6 AMB Design Thinking for Visual Communication | 741.6 AMB The fundamentals of graphic design | 741.6 AMB Basics Graphic Design 01: Approach and Language | 741.6 AMB Basics Design 02: Layout |
1. Stages of Thinking
Stage 1 - Define
Stage 2 - Research
Stage 3 - Ideate
Stage 4 - Prototype
Stage 5 - Select
Stage 6 - Implement
Stage 7 - Learn
Industry View: NB Studio
2. Research
Identifying Drivers
Information Gathering
Target Groups
Samples and Feedback
Industry View
Tanner Christensen
3. Idea Generation
Basic Design
Directions
Questions and Answers
Themes of Thinking
Inspiration and References
Brainstorming
Value
Inclusion
Sketching
Industry View: Planning Unit
4. Refinement
Thinking in Images
Thinking in Signs
Appropriation
Humor
Personification
Visual Metaphors
Modification
Thinking in Words
Type 'Faces'
Thinking in Shapes
Thinking in Color
Thinking in Technology
Industry View: Lavernia & Cienfuegos
5. Prototyping
Developing Designs
'Types' of Prototype
Vocabulary
What to do If You Get Stuck
Industry View: Second Story
6. Implementation
Format
Materials
Finishing
Media
Scale
Series/Continuity
Industry View
Design Is Play
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