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Brands Laid Bare: Using Market Research for Evidence-based Brand Management

By: Material type: TextTextPublication details: England John Wiley & Sons Ltd. 2005Description: 158pISBN:
  • 9780470012833
Subject(s): DDC classification:
  • 658.827 FOR
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Item type Current library Item location Collection Call number Status Date due Barcode Item holds
Book Book NIMA Knowledge Centre 6th Floor Reading Zone General 658.827 FOR (Browse shelf(Opens below)) Available M0024094
Total holds: 0

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