Marketing: Environment, Concepts and Cases

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Material type: Text

TextPublication details: London McGraw-Hill Publishing Company 1980Description: 560pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.8 MEH (Browse shelf(Opens below))	Available		M03591

Total holds: 0

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Previous	658.8 MCM Big Business Marketing for Small Business Budgets	658.8 MCM Reinventing The Bazaar: A Natural History of Markets	658.8 MEH Handbook for Consumers: Rights, Problems and Remedies	658.8 MEH Marketing: Environment, Concepts and Cases	658.8 MEH Marketing to Win: Designs and Campaigns to Achieve Market Dominance	658.8 MEY Creating and Dominating New Markets	658.8 MIC Micro Marketing: Approaches and Applications	Next

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