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Positioning: The Battle for Your Mind

By:

Ries, Al

Contributor(s):

Trout, Jack

Material type: Text

Text

TextPublication details: USA Tata Macgraw Hill 1986Subject(s):

Marketing

DDC classification:

659.1 RIE

List(s) this item appears in: Jack Trout

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Holdings ( 1 )
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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	659.1 RIE (Browse shelf(Opens below))	Withdrawn		M06586

Total holds: 0

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Previous	659.1 REI Reinventing Advertising: The New Reality	659.1 RIE The Fall of Advertising and The Rise of PR	659.1 RIE Positioning: The Battle for Your Mind	659.1 RIE Positioning: The Battle for Your Mind	659.1 ROB The Manipulators	659.1 ROM How to Advertise: Building Brands and Businesses in the New Marketing World	659.1 ROM The New How to Advertise	Next

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