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61.
Services Marketing by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Cengage Learning Pvt. Ltd. 2012
Availability: Items available for loan: Institute of Management (1)Call number: 658.805 BAT.

62.
Soul Trader: Putting the Heart Back into your Business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Kogan Page India Pvt. Ltd. 2012
Availability: Items available for loan: Institute of Management (1)Call number: 658 OGU.

63.
Strategic Customer Management: Integrating Relationship Marketing and CRM by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Cambridge University Press India Pvt. Ltd. 2013
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 PAY.

64.
Strategic Customer Management: Strategizing the Sale Organization by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Oxford University Press 2010
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 PIE.

65.
Superior Customer Value in the New Economy: Concepts and Cases by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London CRC Press 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 JOH.

66.
Tilt: Shifting your Strategy from Products to Customers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Harvard Business Review Press 2013
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 DAW.

67.
Twitter Power 2.0: How to Dominate Your Market One Tweet At a Time by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey John and Wiley Sons, Inc. 2010
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 COM.

68.
United Breaks Guitars: The Power of One Voice in The Age of Social Media by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Hay House Publishers (India) Pvt. Ltd. 2012
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 CAR.

69.
Unleashing Excellence: The Complete Guide to Ultimate Customer Service by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey John and Wiley Sons, Inc. 2010
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 SNO.

70.
Up the Loyalty Ladder: Turning Sometime Customers into Full-time Advocates of Your Business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Harper Collins Publishers 1995
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 RAP.

71.
What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Penguin Books India (P) Ltd. 2007
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 CHA.

72.
Your Call is (Not That) Important to Us: Customer Service and What it Reveals About Our World and Our Lives by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York The Free Press 2009
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 YEL.

73.
Encyclopedia of Customer Relationship Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi AITBS Publishers and Distributors 2008
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.812 JAI.

74.
The Icfai Dictionary of Customer Relationship Management Terms by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad The ICFAI University Press 2007
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.81203 KUM.

75.
CRM: Customer Relationship Management by
Material type: Film Film; Type of visual material:
Publication details: Mumbai Times Multimedia 2004
Availability: Items available for reference: Institute of Management: Not For Loan (2)Call number: 658.812 MCP00098 ECO, ...

76.
Customer Satisfaction
Material type: Film Film; Type of visual material:
Publication details: Mumbai Multi Media HRD Pvt. Ltd. 2008
Availability: Items available for reference: Institute of Management: Not For Loan (3)Call number: 658.812 MCP00507 MUL, ...

77.
Customer Service: It Pays to Please
Material type: Film Film; Type of visual material:
Publication details: Mumbai National Education and Information Films Ltd. 2006
Availability: Items available for reference: Institute of Management: Not For Loan (2)Call number: 658.812 MCP00350 NAT, ...

78.
Customer Service Plus by Series: MAKAU: Your Training Partner
Material type: Film Film; Type of visual material:
Publication details: USA Makau Corporation 2005
Availability: Items available for reference: Institute of Management: Not For Loan (2)Call number: MCP00638 , ...

79.
Front Line Customer Care 1: Prepare to Care
Material type: Film Film; Type of visual material:
Publication details: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2000
Availability: Items available for reference: Institute of Management: Not For Loan (2)Call number: 658.812 MCP00057 , ...

80.
Front Line Customer Care 2: Handle with Care
Material type: Film Film; Type of visual material:
Publication details: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2000
Availability: Items available for reference: Institute of Management: Not For Loan (2)Call number: 658.812 MCP00058 , ...

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