Research Methods in Tourism, Hospitality and Events Management

By:

Brunt, Paul

Contributor(s):

Material type: Text

TextPublication details: Sage Publication, Inc. 2017 LondonDescription: 344pISBN:

9781473919150

Subject(s):

Tourism - Research - Methodology

DDC classification:

338.4791072 BRU

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	9th Floor Reading Zone	General	338.4791072 BRU (Browse shelf(Opens below))	Available		M0034050

Total holds: 0

1. What is research?
2. (Market) research methods
3. Planning a project
4. Selecting a sample
5. Quantitative data collection methods
6. Qualitative data collection methods
7. Analysing the data : a quantitative approach
8. Analysing the data : a qualitative approach
9. Writing up, presenting and publishing the results.

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