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Graduate Entrepreneurship: How to Start your Business After University

By: Material type: TextTextSeries: Palgrave Career SkillsPublication details: Macmillan Education 2017 LondonDescription: 183pISBN:
  • 9781137493170
Subject(s): DDC classification:
  • 338.04 TEF
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Holdings
Item type Current library Item location Collection Call number Status Date due Barcode Item holds
Book Book NIMA Knowledge Centre 9th Floor Reading Zone General 338.04 TEF (Browse shelf(Opens below)) Available M0034540
Total holds: 0

1. The Seven Myths of Entrepreneurship
2. What is Entrepreneurship?

PART I: Mindset
3. Self-Belief
4. Passion
5. Endurance
6. Creativity
7. Leadership

PART II: Skillset
8. Strategy
9. Marketing
10. Sales
11. Branding
12. Finance

PART III: Process
13. Identifying Opportunities
14. Evaluating Opportunities
15. Exploiting Opportunities

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