When It Clicks: Field Notes from India's E-Commerce Revolution

By:

Pandey, Amitabh

Material type: Text

TextPublication details: Pan Macmillan India 2019 New DelhiDescription: 156pISBN:

9789386215826

Subject(s):

Electronic commerce - India

DDC classification:

381.1420954 PAN

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	9th Floor Reading Zone	General	381.1420954 PAN (Browse shelf(Opens below))	Available		M0043028

Total holds: 0

1. Laying ther foundations
2. The IRCTC experience
3. Introducing e-commerce to India’s bricks and mortar economy
4. Ecommerce and the travel trade
5. Makemy trip and yatra: two case studies
6. Some theories on ecommerce
7. Why software projects fail and other lessons
8. Beyond commerce
9. The larger question
10. Conclusions

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