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Boomer Marketing: Selling to a Recession Resistant Market by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxon Routledge 2009
Availability: Items available for loan: Institute of Management (1)Call number: 658.804 CHA.

Business India by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill Book Company 2001
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 CHA.

Customer-Focused Marketing: Actions for Delivering Greater Internal and External Customer Satisfaction by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill, Inc. 1993
Availability: Items available for loan: Institute of Management (2)Call number: 658.8 CHA, ...

Knowledge-Based Marketing: The Twenty-First Century Competitive Edge by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Response Books 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 CHA.

New Marketing Strategies: Evolving Flexible Processes to Fit Market Circumstance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Response Books 1999
Availability: Items available for loan: Institute of Management (2)Call number: 658.802 CHA, ...

Entrepreneurial Marketing: Sustaining Growth in all Organisations by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Palgrave Macmillan Publishers Limited 2016
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 CHA.

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