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Dorairaj, Ramesh
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Newell, Frederick
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Competitive Exam Corner - ITNU
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1.
Games Customers Play: What they don’t Tell you about Buyer-Seller Relationships
by
Dorairaj, Ramesh
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Gurgaon
Penguin Random House India
2018
Availability:
Items available for loan:
Institute of Management
(1)
Call number:
658.40353 DOR
.
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2.
Why CRM Doesn't Work: How to Win by Letting Customers Manage the Relationship
by
Newell, Frederick
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
United States
Kogan Page
2004
Availability:
Items available for loan:
Institute of Management
(1)
Call number:
658.812 NEW
.
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