The Second Curve

Morrison, Ian

The Second Curve - New York Ballantine Books 1996 - 272p

How to Command New Technologies, New Consumers and New Markets Contents The Two-Curve Challenge The World According to Two Curves The Second Curve and the Individual The New Technology: Faster, Better, Cheaper The New Consumer: Anything, Anytime, Anyplace The New Frontier: Growth in Emerging Markets The New Global Marketplace Second-Curve Industries Retail and Distribution: The Death of the Middleman Health Care: Doctor, Doctor, Give Me the News Financial Services: Can I Help You? Managing the Second Curve

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Entrepreneurship

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