The Second Curve (Record no. 75830)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01037nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b1996 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780345407887 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 655.53 |
| Item number | MOR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Morrison, Ian |
| 245 ## - TITLE STATEMENT | |
| Title | The Second Curve |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Ballantine Books |
| Date of publication, distribution, etc. | 1996 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 272p |
| 500 ## - GENERAL NOTE | |
| General note | How to Command New Technologies, New Consumers and New Markets Contents The Two-Curve Challenge The World According to Two Curves The Second Curve and the Individual The New Technology: Faster, Better, Cheaper The New Consumer: Anything, Anytime, Anyplace The New Frontier: Growth in Emerging Markets The New Global Marketplace Second-Curve Industries Retail and Distribution: The Death of the Middleman Health Care: Doctor, Doctor, Give Me the News Financial Services: Can I Help You? Managing the Second Curve |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Entrepreneurship |
| 890 ## - | |
| -- | USA |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | MOR |
| -- | - |
| -- | 315.00 |
| -- | 0 |
| -- | 049 |
| -- | 147122 |
| -- | 0 |
| -- | 0.00 |
| -- | C |
| -- | 19971125 |
| -- | Crosswords |
| -- | General |
No items available.