Decoding the Irrational Consumer: How to Commission, Run and Generate Insights from Neuromarketing Research

By: Material type: TextTextLanguage: English Series: Marketing Science SeriesPublication details: United Kingdom Kogan Page Ltd. 2015Description: 210pISBN:
  • 9780749473845
Subject(s): DDC classification:
  • 658.8342 BRI
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Item type Current library Item location Collection Call number Status Date due Barcode Item holds
Book Book NIMA Knowledge Centre 6th Floor Reading Zone General 658.8342 BRI (Browse shelf(Opens below)) Available M0038318
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