Analyzing Sales Promotion: How to Profit from the Power of Promotion Marketing
Material type:
- 9788170941903
- 658.81 TOT
Item type | Current library | Item location | Collection | Call number | Status | Notes | Date due | Barcode | Item holds | |
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NIMA Knowledge Centre | 6th Floor Reading Zone | General | 658.81 TOT (Browse shelf(Opens below)) | Withdrawn | unutilized / Outdated | M04247 |
Total holds: 0
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Sales Promotion Audiences; Consumer Sales Promotion; Trade Promotion; Price Promotion; Interest Promotion; Sales Promotion Strategy; Analysis Fundamentals; Consumer Response; Manufacturer Controlled Strategy; Retailer Strategy; Analysis Tehcniques for Disaggregate Data - Aggregrate Data; Principles of Promotion Analysis
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