The Dragonfly Effect: Quick, Effective and Powerful Ways to Use Social Media to Drive Social Change

By:

Aaker, Jennifer

Contributor(s):

Material type: Text

TextPublication details: San Francisco Jossey-Bass Publishers 2010Description: 211pISBN:

9780470614150

Subject(s):

DDC classification:

658.872 AAK

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.872 AAK (Browse shelf(Opens below))	Available		M0027184

Total holds: 0

Contents Introduction: Why Reading this Book is Worth the Investment The Dragonfly Body: The System that keeps it Airborne Wing 1: Focus: How to Hatch a Goal that will make an Impact Wing 2: Grab Attention: How to Stick out it an Overcrowded, Overmessaged, Noisy World Wing 3: Engage: How to Make People Connect with Your Goal Wing 4: Take Action: How to Empower Others, Enable Them - and Cultivate a Movement Onward and Upward: You're Flying! Now What? The Dragonfly Ecosystem

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