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Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxon Routledge 2017
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 CHA.

Social Media Marketing: Theories and Application by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London SAGE Publications Ltd. 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.87 DAH.

Internet of Things A to Z: Technologies and Applications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken Jhon Wiley & Sons, Inc. 2018
Availability: Items available for loan: Institute of Management (1)Call number: 004.678 INT.

The Economic Philosophy of the Internet of Things by Series: Routledge studies in the economics of innovation
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxon Routledge 2018
Availability: Items available for loan: Institute of Management (1)Call number: 004.678 JUN.

The Business of Platforms: Strategy in the Age of Digital Competition, Innovation and Power by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Harper Business Publication 2019
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 CUS.

The Next Billion Users: Digital Life Beyond the West by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Harvard Business Review Press 2019
Availability: Items available for loan: Institute of Management (1)Call number: 302.231 ARO.

Life After Google: The Fall of Big Data and the Rise of the Blockchain Economy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai Jaico Publishing House 2018
Availability: Items available for loan: Institute of Management (1)Call number: 005.74 GIL.

Internet of Things and Business by Series: Routledge Focus on Business and Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United Kingdom Routledge Taylor and Francis Group 2017
Availability: Items available for loan: Institute of Design (1)Call number: 658.054678 SAU.

Round the Clock: How a 24×7 Digital Marketplace is Transforming Business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publication India Pvt. Ltd. 2019
Availability: Items available for loan: Institute of Management (1)Call number: 658.054 TIT.

Enterprise Iot: Strategies and Best Practices for Connected Products and Services by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai Shroff Publishers & Distributors Pvt. Ltd. 2016
Availability: Not available: Institute of Management: Checked out (1).

Learning Theory and Online Technologies by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2017
Availability: Items available for loan: Institute of Management (1)Call number: 371.334 HAR.

The Internet of Things: Foundation for Smart Cities, eHealth and Ubiquitous Computing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton CRC Press 2018
Availability: Items available for loan: Institute of Management (1)Call number: 004.678 ARM.

Self Service in the Internet Age: Expectations and Experiences by Series: Computer Supported Cooperative Work
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Springer 2009
Availability: Items available for loan: Institute of Management (1)Call number: 303.4833 SEL.

Digital Selling: How to Use Social Media and the Web to Generate Leads and Sell More by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2016
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 LEB.

Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai Shroff Publishers and Distributors Pvt. Ltd. 2020
Availability: Items available for loan: Institute of Design (1)Call number: 006.7 ZIC.

Digital Wars: Apple, Google, Microsoft and the Battle for the Internet by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Kogan Page Ltd. 2012
Availability: Items available for loan: Institute of Management (1)Call number: 338.4700468 ART.

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2012
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 RYA.

Blog Podcast Google Sell: The Complete Guide to Making Online Profit by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 NOR.

A Quick Start Guide to Online Selling: How to Sell Your Product on e-Bay, Amazon, i-Tunes and other Online market places by Series: New Tools for Business
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2010
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 NOR.

E-Retailing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Routledge 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 DEN.

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