Switch: Sales Transformation for Strategic Advantage
Material type:
- 9789387578197
- 658.8102 UPP
Item type | Current library | Item location | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
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NIMA Knowledge Centre | 6th Floor Reading Zone | General | 658.8102 UPP (Browse shelf(Opens below)) | Available | M0034578 |
Total holds: 0
1. The sweet spot
2. Leveraging Networks and Finding a Champion
3. Nurturing Customers
4. Calibrating Communication
5. Creating Opportunity
6. Trusted Relationships
7. Balancing Go-to-Market and Sales efforts
8. Focus on Enabling Outcomes, Not on Activities
9. Fitting sales and Marketing to Go-to-market Strategy
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